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How To Organise And Operate A Small B: How To Turn Ideas Into Success From Australia's Leading Small Business Writer: How To Turn Ideas Into Success From Australia's Leading Small Business WriterStock informationGeneral Fields
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DescriptionNow in its 11th edition, this is THE guidebook for all business owners - essential reading for anyone who wants to build their future in small business. Author descriptionJohn English is an Associate Professor in the Australian Innovation Research Centre at the University of Tasmania. He has created and managed a number of small businesses in Australia and the United States. He has published 26 books on small business and related topics including How to Organise and Operate a Small Business in Australia which is now in its eleventh edition. Table of contentsContents Figures x Preface x PART A PREPARING FOR SELF-EMPLOYMENT 1 The self-employment decision x The power of being small. Types of small businesses. Pros and cons of self-employment. Personal characteristics and success. Management skills and experience. Getting on the launch pad. Risk of failure. 2 Self-employment evaluation x Questionnaire. Extroversion. Approach. Flexibility. Creativity. Planning. Initiative. Independence. Purpose. Emphasis. Determination. 3 Information and assistance xx Business Entry Point. Government agencies. Business Enterprise Centres. Professional advisers. Trade associations. Suppliers. Education and training. Publications. Networking. PART B IDEAS 4 Finding a business opportunity xx The initial idea. IDEAS evaluation method. Opportunity. Risk. Complexity. Feasibility. 5 IDEAS evaluatio |